In the digital era, brand protection has become an important component of the business. With the rise of the internet and social media, it has become challenging to protect one’s brand and intellectual property from violations. Thus, it is crucial to talk about the need for full-fledged brand protection and the existing cases of infringement online. Furthermore, the types of infringement and protection, including the court and client-oriented ones, in the digital world will be discussed in this blog post.